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1,800 home community in Prosper

Jerry Jones’ Blue Star Land is ready to start 1,800-home community in Prosper
Steve Brown – Real Estate Editor

 Blue Star Land’s Star Trails community is being built on the west side of Proper along the route of the Dallas North Tollway. (Prosper Economic Development)

Dallas Cowboys’ owner Jerry Jones is making another big play in the town of Prosper.

Jones’ real estate company just broke ground on a major shopping center in the town north of Frisco on Preston Road.

And now Jones’ Blue Star Land is ready to kick off work on a big residential community on Prosper’s west side.

“We are in city hall with plans for an 1,800-home lot development called Star Trail,” Joe Hickman, who heads Blue Star Land, said Monday. “The first phase will be approximately 400 home lots on the northwest corner of Prosper Trail and the Dallas North Tollway.

“We just finished our Star Creek community in Allen,” Hickman said. “So we are looking for the next opportunity to go.”

He said Blue Star already has homebuilders lined up for the new Prosper community.

“Builders are looking for opportunities further north,” Hickman said. “Obviously with the growth and development happening around the Tollway and State Highway 121 and the jobs that have been announced with Toyota, FedEx and Liberty Mutual.”

Hickman was one of several developers who spoke at a presentation hosted by the Prosper Economic Development Corp. More than 300 real estate professionals and business people attended the session.

Blue Star Land and the Jones family have been buying property in Prosper – a former farm town that’s grown to almost 19,000 people – since the mid 1990s.

The 1,000-acre Star Trails community will be located just west of the route of the Dallas North Tollway expansion along First Street and Prosper Trail.

A few weeks ago, Blue Star Land and developer Lincoln Property broke ground for the Gates of Prosper shopping center at Preston and U.S. 380.

“The first phase is 93 acres on the northeast corner,” Hickman said. “There is a mix of retail, restaurants big box stores and other things.”

“We feel like with the roof tops now being in prosper, it’s time for retail.”

The shopping center with more than 300,000 square feet will be anchored by a new Wal-Mart store.

Hickman said restaurant tenants, a sporting good store and home goods retailer have also been signed up for the retail center.

The shopping center is on part of 600 acres Blue Star plans around the Preston/380 intersection.

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Find My Perfect Home

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Relocation Guide

Offering a Relocation Guide is a great way to attract buyers. By using the Gravity Forms plugin, you can ask for contact information first and the plugin will automatically send a link to your Relocation Guide via email.

Think more like an infomercial. Sell people on your wonderful Relocation Guide. Give them a taste of what they will get. This can be through a video, a Slideshare presentation or a downloadable sample report. This will build consumer confidence which will increase form completion rates.

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What’s Your Property Worth?


Nearly every real estate agent website includes a commercial properties & land valuation page. Unfortunately, many are poorly done. They include a long form, but nothing to motivate the seller to complete the form.

Think more like an infomercial. Sell people on your wonderful CMA report. Give them a taste of what they will get. This can be through a video, a Slideshare presentation or a downloadable sample report. This will build consumer confidence which will increase form completion rates.

Don’t have a quality report to showcase? Turn to the Realtors Property Resource (RPR), a free service for all Realtors.

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Client Reviews

Having past clients share their positive experiences working with you goes a long way in the website visitor’s mind. Use video, photos and text to allow others to tell your story.

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John Doe

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Overview

AlTaghizadeh3-4(Full body)


I am Al Taghizadeh a licensed real estate broker. I have been advising clients in the Dallas Metropolitan area since 1990. My expertise is in office and flex properties as well as land investment & development. My experience includes investment sales, professional medical office condos, project leasing and tenant representation.

l see myself as a one stop shop for my clientele and always strive for customer loyalty through customer satisfaction!

l have a bachelor’s degree in computer science and minor in management. I speak Farsi fluently.

My Professional & Service Affiliations include:
• Collin County Association of Realtors (CCAR)
• North Texas Commercial Association of Realtors (NTCAR)
• National Association of Realtors (NAR)
• Texas Association of Realtors (TAR)

 

Marketing Your Property

Office Condo For Sale Dallas TXWhen you get the listing, how are you going to market the commercial properties or land? Remember, the commercial properties & land owners wants to sell their property for the most amount of money in the least bit of time. What are you going to do to make this happen?



Staging

Many commercial properties & land owners don’t know what staging is or how valuable it is when selling a property. If you use a professional stager, be sure to express the importance of this preparation.

Professional Photos

Many property photos are awful. In fact, there is a website devoted to showcasing bad real estate photography. If you use a professional photographer, be sure to let the commercial properties & land owner know. In fact, you may want to link to photos from your past listings.

Virtual Tour

Do you create virtual tours to give prospective buyers a feel for a property before setting a viewing appointment? Share this and even link to examples of your virtual tours.

Internet

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Email

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Print

Yes, there are still print marketing avenues that are used in the digital age. They may not be as effective as they once were, they still impress commercial properties & land owners. Do you or your broker post commercial properties & lands in the local paper? How about distributing listing flyers through the commercial properties & land owner’s neighborhood?